The Top Searched Makes and Models From Q1 2018

As your partner in the industry, it’s our goal to keep you informed and up-to-date with the latest consumer trends you need to know. With millions of consumers visiting our site monthly, we have the unique ability to provide you with useful insights into the search habits of your potential customers. We’ve seen some interesting RV data in the first quarter of 2018 that we’d like to break down for you. Check out our top searched makes and models of Q1 2018.

Top 5 searched models of Q1 2018:

• Travel Trailer 
• Class A 
• Class C 
• Fifth Wheel 
• Toy Hauler 

Travel trailers continue to dominate our most searched models with 15% of total searches in Q1 2018, dropping just 2% from Q1 2017. Class A models come in as a close second, resulting in 13% of all searches in Q1 2018. The numbers for the top five searched models of this quarter remain comparable Y.O.Y - consumers seem to know what they like and they’re sticking to it!

Top 5 searched makes of Q1 2018:

• Forest River 
• Keystone 
• Winnebago 
• Jayco 
• Coachmen 

Forest River takes first place when it comes to most searched makes in Q1 2018 - accounting for a total of 11% of all searches on RV Trader. Keystone isn’t far behind in second place with attracting 6.5% of all consumer searches. The numbers are also fairly comparable Y.O.Y, with Forest River still taking the top spot in Q1 2017 at 10% of all searches and all other makes claiming the same general ranking. We’re interested to see if any manufacturers shake up this list next quarter.

It’s hard to believe Q1 has already come and gone, and as the RV community continues to grow we are excited to see what the rest of the year will bring. How did your dealership compare with these findings? Did you see similar trends? Let us know in the comments below!